Our Story
My name is Dara. And I LOVE the Web. That's what gets me up in the morning.
Right out of college (Engineering in UCC), I started working on the Web. Sold my first online business way back in 2007. It spent 5+ years on the #1 spot on Google.
Later, I entered the super-competitive world of subscription software. Unsuccessfully.
I then joined a large multinational (IBM) in a development role. It was there that I started to learn about how the Web really works.
It's not servers and lines of code. But rather money and marketing that keeps the Web ticking by. I was taken under the wing of an old hand in customer development who fostered in us a hunger for mastering business, marketing and the psychology of the Web.
I know personally that every small business is run by a fanatic. Every penny counts. Seeing your online budget go down the drain, leaves you frustrated and angry.
If you'd like to get the benefit of my experience and how it can help your business. Don't hesitate in contacting me.
